
From Print to Pixel: Evolving Your Materials for a Digital-First World
Print still has its place — and always will. But as the way we communicate continues to shift, many brands are choosing to complement their printed materials with digital versions that offer extra flexibility, reach and longevity.
At PRE, we’re helping more and more clients explore what this balance looks like for them: taking the essence of their printed assets and reimagining it for screens, without losing the craft that makes the original work.Why Add Digital Versions of Your Print Materials?
1. Faster to Update, Easier to Maintain
When details change — pricing, product specs, team members — digital files can be refreshed instantly. No waiting. No reprints. No waste.
2. Designed for Sharing
Interactive PDFs, embedded flipbooks, downloadable brochures and presentations make it simple to share information across email, websites and social channels.
Your audience gets what they need, wherever they are.
3. Cost-Effective and More Sustainable
Reducing print quantities for regularly updated materials can save money and support sustainability targets, while still allowing you to print when it truly adds value.
Digital Formats We Often Create
- Interactive PDFs with clickable sections, animations and embedded media
- Flipbooks integrated neatly into your website
- Digital brochures optimised for web and mobile
- Sales decks & presentations designed specifically for screens
- Web-based documents that stay updated in real time
For many clients, a digital option sits alongside their printed assets — creating a toolkit that works both online and offline.
If your marketing toolkit could use a digital refresh, we’d love to help bring it up to speed.
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