
Design That Demands Attention: Exhibitions and Point-of-Sale
In a busy retail space or exhibition hall, attention is everything.
You have just seconds to make someone stop, notice, and engage — which is why great exhibition and POS design isn’t just about visuals. It’s about strategy.
At PRE, we design environments and materials that draw people in — combining striking creativity with a deep understanding of audience behaviour. Because when design and psychology work together, you don’t just stand out — you connect.
Think Beyond the Stand
An exhibition stand isn’t a static structure — it’s an experience.
Every shape, graphic and message should guide visitors naturally through your story.
We design with movement and flow in mind: where people enter, what they see first, how they engage, and what they take away. Whether it’s a pop-up display or a full-scale event presence, we plan each element to keep people curious and involved.
When space, light and messaging align, the result is a brand presence that people remember — not just recognise.
Make Every Detail Work Hard
Eye-catching colours or oversized graphics might grab attention — but substance keeps it.
That’s why we balance creativity with clarity: crisp copy, meaningful headlines, and a visual hierarchy that helps people instantly understand what you do and why it matters.
We also think practically. Materials need to transport well, assemble easily, and withstand the realities of exhibition life. Every inch is designed to perform, not just impress.
Tell a Story People Can Step Into
The most powerful stands tell a story.
Instead of filling space with logos and lists, we focus on moments of interaction — a message that sparks a question, a visual that invites a closer look, or a layout that naturally leads visitors to discover more.
We design spaces that make people feel part of your brand — whether that’s through motion graphics, tactile print finishes, or clever use of lighting and structure.
Point-of-Sale with Purpose
In retail, competition for attention never sleeps.
We create POS materials that cut through visual noise — from in-store signage and pop-up banners to product displays and window graphics. Each piece is crafted to communicate your offer quickly and convincingly.
Our designs don’t just look good on the shop floor — they encourage interaction, promote conversion, and elevate the customer experience.
Why It Works
Because we never design in isolation.
We think about how your exhibition or POS materials work with your broader brand — from your website and packaging to your marketing campaigns. It’s this joined-up approach that creates recognition, trust and results that last long after the event ends.
Creating Impactful Experiences
We’ve helped brands across Surrey and beyond create exhibition and POS designs that stop people in their tracks — work that captures attention, communicates clearly, and stays true to the brand behind it.
If you’re looking for an exhibition design agency in Surrey that blends creativity with commercial understanding, PRE brings ideas to life — beautifully, effectively, and always with purpose.
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