The client
Hetherley is a specialist hotel real estate investment and asset management firm. Based in London, they work with high-net worth individuals and institutional investors.
The brief
Hetherley asked Pre to help them raise their profile within the specialist investment market. We had already created their original brand and website a few years ago, but the time had come to refresh their identity and website again. They need a more modern aesthetic that would be able to compete in a market that had changed significantly over that time.
Branding
Stationery
Guidelines overview
WordPress website
Our approach
Initially we focused on creating Hetherley’s new brand and identity, before moving on to the design of internal communications materials and then their website. The new website design includes key details of projects, case studies and approaches taken by the investment firm, making it a stronger more effective sales tool. It specifically targets high-net-worth individuals with keen investment interests in the hospitality sector.
The result
Since we helped Hetherley with their brand identity, feedback has been very positive. We look forward to helping with their future communications as they continue to grow their portfolio even further. View the Hetherley website here >
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