chill* is an international brand of professional colour, hair care, styling and finishing products. They sell through a combination of distributors, retails and direct through their own website.
CategoryWeb / Digital
About This Project
Pre created the new website design for chill* hair products – the second project where we’ve worked with our friends at vividpr. In the past, chill* struggled to communicate their higher end positioning within the market. They were also keen to sell direct to the public which would give them direct contact with their customers and enabled them to maximise profits per unit.
The new site has a much more creative and visually engaging feel that is more in line with their brand positioning. Pre were also responsible for the build of the site that is on a flexible and robust platform that includes responsive layouts, gallery features, blogs, e-commerce and more. Find out more and see the new website design in all its glory.
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