HOPE springs eternal
Out the other week – landing on doormats around the country – was the latest INSIDE HOPE newsletter designed by PRE for the charity HopeHIV. As well as the printed version for Spring 2012, PRE also created interactive PDF editions; one with magazine-style page turns, animations and image galleries hosted online and another downloadable version with interactive buttons and navigation.
The digital versions added a new layer of engagement which ensure supporters online fully explore and engage with the new edition. We hope to push the envelope even further next edition after initial discussions around a potential mobile or App-based version too. HopeHIV do great work. To find out more about it, visit their website >